I-DENTITY

At the end of the day, we aim for the long run
but can also work the magic on the short term.

Our team is a dynamic organism that constantly adapts and reacts to a rural market environment and challenging trends. We love a down-to-earth approach in combination with a winner’s mentality. We think “out of the box”. Once our feet are on the street, we think big, act though BUT do not possess the arrogance of flying business on an economy ticket! We’re humble in learning from all stakeholders in the market and are in for the success, however we’re not blind to the failures and mistakes many have made. The market and its players are our most important critic & inspiration. At the end of the day, we aim for the long run but can also work the magic on the short term!

COMPETITIVE EDGE

When people experience and engage.
Sales go up. Business thrives.

Our scalable business model provides an edge that makes us capable of cultivating high-quality brands in an ever-changing market. It’s the authenticity of the brands that inspires us without impacting the creativity that sets it all apart. Our integrated marketing strategy is formed to give our collaborations a deeper edge: support, grow & inspire the business of all our partners. When people experience and engage sales will go up resulting in a thriving business!

CREATIVE PORTFOLIO.

A pure form of creativity that can’t
be forged, bought or copied.

Our portfolio is an ongoing process in which we strive to create the eclectic balance between category challengers, market openers, local champs & international brands. Our process is one of high intensity and a strong belief in creating brands that have one big common value, they all bring a unique value to our partners portfolio. A pure form of creativity that can’t be forged, bought, or copied. We strive to be an intriguing producer through which our partners can find the best the Mediterranean has to offer! Distinguished by a dedicated relationship with all our partners, our methods are based on a strong and natural market instinct combined with relevant business experience. We not only produce, create, and sell great brands, but we also integrate them into an efficient & profitable business model for all our partners.